Cryssi Zymi introduces Chorefti, a new homemade recipe!
Its crispy, wavy phyllo pastry, with extra virgin olive oil, hugs its scrumptious filling with the best ingredients from the traditional Greek nutrition. This special movement in the pastry is behind its name, Chorefti (‘the dancer’), inspiring also its communication campaign which seeks out the dance everywhere:
In the beauty that is Greece, in the tradition of the country, those images of the homes we grew up in which now once again return in a new taste to be relished!
The campaign kicked off with a TV teaser, then moved on to TV spots, outdoor presentations, in-store promos at selected supermarkets and digital communication footage.
Join in the fun with this great, crispy home-made recipe. Discover Chorefti in three delicious flavours!
Chorefti cheese pie: with feta, smoked cheese from Metsovo and Graviera from Crete. For those looking for authentic taste!
Chorefti spinach pie: With Spinach, Mizithra, Leek and feta for fans of tradition!
Chorefti chicken pie: With chicken, Graviera and peppers for a very special take on taste!
